About
The influencer economy runs on trust and screenshots. We're fixing that.
Creator Scout is India's escrow-first marketplace for brand–creator collaborations. One workflow, one price, one invoice — from first booking to final payout.
What we are
A marketplace where brands book creators at a listed price, funds sit in escrow until work is approved, and every payout carries a proper invoice. No DMs. No half-on-UPI. No chasing a founder over WhatsApp for a status update.
Why we built it
The Indian influencer economy is a multi-billion dollar market that still closes deals over voice notes. Creators wait 60+ days to get paid. Brands lose track of who's posting what. Agencies mark quotes up 40% and call it “management.” The entire industry ran without escrow, without a defined workflow, without a real dispute process — just trust and screenshots. We wanted the boring, obvious version.
How we're different
Escrow before work starts.
No creator ships a deliverable until the money is held on-platform. No brand releases funds without seeing the work. If a brand goes silent past the deadline, funds auto-release to the creator — the platform enforces what a handshake never could.
The creator pays the fee, not the brand.
Most marketplaces charge the brand — which means every quote gets inflated to cover it. We flipped it: the listed price is what the brand pays, flat. The platform takes its cut from the creator's earnings. Quotes stay clean, no line-item negotiation.
Real invoices, real tax.
Every payout carries the correct TDS (0.1% with PAN, 5% without — Section 194-O of the actual Act, not the 10% your agency uses), a proper GST-inclusive fee breakdown, and an invoice both sides can hand to their accountant.
Distribution beats extraction.
Creators who bring their own brands to the platform pay 0% platform fee on those deals — for life, no cap, no expiry. We'd rather reward the people building the market than tax them for it.
Who it's for
- Brands who want to book creators at a listed price — no agency overhead, no negotiation loops, no opaque fees.
- Creators who want to price their work honestly, get paid on time, and stop chasing invoices over DMs.
Built by
Hi, I'm Shubh.
I built Creator Scout so India's brand–creator deals stop running on DMs and prayers. I'm solo, self-funded, and read every support email myself — tell me directly when something feels off.
contact@creatorscout.in